Agencies Love Advertising With TEGNA in Texas 

“I have a little mantra: If a client thinks television doesn’t work, put him in the ad,” says Brenda Love, President of Love Advertising. “All of a sudden, people that they went to first grade with will be calling saying, ‘Oh, I saw you on TV.’ The power of TV and the power it has brought to our client’s business is amazing.  

Meredith Cunningham Published: May 27, 2022

There’s an old saying, “Do something you love and you’ll never work another day in your life.” For Brenda Love, President of Love Advertising, this saying rings particularly true.  

I’m very passionate about what I do and always have been,” says Love. “I started this agency when I was quite young. I loved what I was doing for another agency, but not who I worked for. So, I ventured out on my own and Love Advertising was born. It’s come a long way since then, and I’m very proud of where we are today, and the clients that we’ve been able to work for.” 

This sentiment just underlines how important it is to be in good company, and that’s one of the reasons that Love’s relationship with KHOU is second to none. Love often utilizes KHOU’s Broadcast platform to help her clients reach new audiences and raise brand awareness – and the results she delivers to her clients are nothing short of phenomenal.  

“We’ve had this client, Gallery Furniture for 32 years. The owner, Mattress Mack is his nickname, is iconic because of what he’s done for the city of Houston,” says Love. “He can’t go anywhere in the world where he’s not recognized. Why do you think that is? Because of TV. TV brings something that no other medium can bring.”  

“I also have a little mantra: If a client thinks television doesn’t work, put him in the ad. All of a sudden, people that they went to first grade with will be calling, ‘Oh, I saw you on TV.’ The power of TV and the power it has brought to our client’s business is amazing.”  

But what sets TEGNA and KHOU apart from other media companies, is the ability to measure a campaign’s results.  

“If a client buys TV and digital, KHOU are the only ones that can say, ‘Okay, this is what the duplication was.’ The other stations can’t do that or haven’t been able to so far.” 

To top it all off, Love has a great personal relationship with everyone on the KHOU team.  

“I’m definitely in good company with all the people that I partner with over there from Bobby, to Miles, to Jenny, to Natalie. And they’re on your side. They know that my success is their success, so having a strong partnership like that, it’s not just somebody distant that you call occasionally. We talk all the time, and that makes all the difference.”  

Are you in Good Company?   

TEGNA is home to good people – smart, strategic, creative, responsive, insightful, and passionate. Our team is like having friends and neighbors that have your best interest at heart. We are right around the corner and connected across the country. We bring that rare combination of local heart and hustle with national amplification and know-how. Click here to be in touch with our team. 

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