{"id":13076,"date":"2024-06-24T08:42:41","date_gmt":"2024-06-24T15:42:41","guid":{"rendered":"https:\/\/tegnacorpstage.wpengine.com\/advertise\/?p=13076"},"modified":"2024-06-24T14:22:05","modified_gmt":"2024-06-24T21:22:05","slug":"a-deeper-dive-into-ncaa-football-conference-realignment-what-where-to-watch-your-advertising-opportunities","status":"publish","type":"post","link":"https:\/\/www.tegna.com\/advertise\/a-deeper-dive-into-ncaa-football-conference-realignment-what-where-to-watch-your-advertising-opportunities\/","title":{"rendered":"A Deeper Dive into NCAA Football Conference Realignment: What & Where to Watch, & Your Advertising Opportunities\u00a0"},"content":{"rendered":"

\"RobBy Rob Leydon, Local Sales Manager at TEGNA\u2019s First Coast News\u202f<\/span><\/i>\u00a0in Jacksonville, Florida<\/span>\u00a0<\/span><\/p>\n

Thousands of live sporting events air every year, and each one creates a new opportunity to connect with Appointment TV<\/a> viewers. This audience has repeatedly proven to be committed and engaged. But most importantly, it\u2019s an ideal target audience for several different types of brands, companies, and businesses.\u00a0<\/span>\u00a0<\/span><\/p>\n

But this year, incredible new opportunities exist to grow business by aligning with college football and the excitement of conference realignment. <\/span>Which conferences, teams, or games should your brand consider aligning with?<\/span>\u00a0<\/span><\/p>\n

Let\u2019s take a look at the new college football playbook<\/a>: which game scenarios to keep an eye on, when fans will be watching, how fans will be watching, and the available advertising opportunities available. <\/span>\u00a0<\/span><\/p>\n

The SEC<\/span><\/b>\u00a0<\/span><\/h2>\n

While realignment affected every college football conference, the Southeastern Conference (SEC) did a magnificent job of adding even more star power to its lineup of schools while still maintaining a logical regional footprint. Almost impossibly, the SEC added fewer teams than rival conferences yet arguably widened the gap between them and the other major conferences. Adding two true college football blue bloods to an already stacked group makes <\/span>SEC Saturdays can\u2019t-miss television.<\/span><\/b> SEC fans are the real winners this fall.\u00a0<\/span>\u00a0<\/span><\/p>\n

SEC Matchups On the Field<\/span><\/b><\/h3>\n

With three teams in the Top 5 in many pre-season college football polls and as many as four or five more landing in the top 15, there won\u2019t be many (if any) \u201coff weeks\u201d in the SEC.\u00a0<\/span>\u00a0<\/span><\/p>\n