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Premion

Political Advertisers Prioritize Efficiency, Voter Targeting and Accountability in Streaming TV Investment image

Political Advertisers Prioritize Efficiency, Voter Targeting and Accountability in Streaming TV Investment

New Findings from PREMION’s 2026 Political Advertiser Streaming TV Survey
  • Premion and Advertiser Perceptions Study: 73% of Advertisers Plan Live Sports Streaming Investment as Measurement Demands Grow image
    Premion and Advertiser Perceptions Study: 73% of Advertisers Plan Live Sports Streaming Investment as Measurement Demands Grow
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TEGNA Inc. is a wholly owned subsidiary of Nexstar Media Group, Inc. (NASDAQ: NXST), operating independently of Nexstar consistent with the “Hold Separate Order” issued by the United States District Court for the Eastern District of California on April 17, 2026. TEGNA is a multiplatform media company operating 64 local television stations in 51 U.S. markets, and hundreds of websites, mobile and Connected TV (CTV) apps, and Premion, a leading Connected TV and Over-the-Top (OTT) advertising platform.
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