Industry-Leading Solutions

TEGNA Attribution

TEGNA Attribution provides deep insights to prove the value of linear and streaming campaigns by collecting real-time data for TV and streaming shows and their accompanying advertisements. It effectively connects TV and streaming viewing habits with outcome metrics such as website visits, app downloads, and more. This data can be used to prove the value of TV/streaming schedules to drive business results, make optimization decisions, and maximize the efficiency of paid media.
7K
Attribution Reports
17B
OTT Impressions Measured
18M
Exposed OTT Website Visits
1,400
OTT Clients

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