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Brooke Spectorsky Has Been Named President and General Manager of WKYC-TV

ARLINGTON, Va. — Brooke Spectorsky has been named president and general manager of WKYC-TV, Gannett’s NBC affiliate in Cleveland, Ohio. He is currently president and general manager of WCPX-TV, the CBS affiliate in Orlando, Fla.

The announcement was made by Cecil L. Walker, president and chief executive officer, Gannett Broadcasting. Effective on or before Oct. 1, Spectorsky will replace Paul Trelstad, who will be taking a new position with Gannett Broadcasting.

“I have known Brooke for many years. He has a solid television management background and feels very close to the Cleveland community. We are confident that, under his leadership, WKYC Channel 3 will continue to invest in our product and our long-term relationship with our viewers,” Walker said.

Spectorsky began his broadcast career in 1968 in Cleveland as a studio camera operator at WUAB-TV; he then went to WKYC-TV as a producer/director. After two years at WKYC, he held several production and programming management positions in Boston, Cleveland, San Francisco and Los Angeles. In 1981, he was named station manager of WSB-TV in Atlanta and later became station manager at KTVU-TV in San Francisco. In 1990, he returned to Cleveland as vice president and general manager of WUAB-TV. He was appointed to his current position at WCPX-TV in 1994.

Spectorsky graduated in 1969 from Kent State University with a bachelor of science degree and a minor in speech and broadcasting. He and his wife, Micki Byrnes, have two children and have been working together in the broadcast industry for the past 11 years.

Byrnes, who has most recently held positions as corporate marketing director of First Media and promotion manager of WCPX, will fill an open position of director of marketing and promotion for WKYC.

WKYC is part of Gannett Broadcasting’s 18-television-station group covering 16 percent of the USA. The other stations include: WUSA (CBS-Washington, DC); WXIA (NBC-Atlanta); KARE (NBC-Minneapolis); WTSP (CBS-Tampa); KPNX (NBC-Phoenix) KNAZ (NBC-Flagstaff) KMOH (WB-Kingman); KUSA (NBC-Denver); KSDK (NBC-St. Louis); WZZM (ABC-Grand Rapids); WGRZ (NBC-Buffalo); WFMY (CBS-Greensboro); WTLV (NBC-Jacksonville); KTHV (CBS-Little Rock); WBIR (NBC-Knoxville); KVUE (ABC-Austin) and WMAZ (CBS-Macon).

Gannett is a nationwide news and information company that publishes 89 daily newspapers, including USA TODAY, and USA WEEKEND, a newspaper magazine. Gannett also has five radio stations and cable television systems in major U.S. markets and alarm security services.