Press Releases

Hero image
For immediate release
12/8/04

Gannett Releases November Statistical Report

McLEAN, VA – Gannett Co., Inc. (NYSE: GCI) reported today that total pro forma operating revenues increased 5.1 percent for the eleventh period ended November 28, 2004, reflecting solid year-over-gains in newspaper advertising and broadcast revenues. For comparison purposes, the continued increase in the exchange rate of Sterling year-over-year affected results for the company’s U.K. operations. If the exchange rate had remained constant year-over-year, total pro forma operating revenues would have increased 3.6 percent.

Pro forma (assuming that all properties presently owned were owned in both periods) newspaper advertising revenues in November rose 5.6 percent compared with the same period in 2003 on a 1.3 percent decline in ROP volume and a 3.6 percent increase in preprint distribution. If the exchange rate had remained constant year-over-year, total pro forma newspaper advertising revenues would have advanced 3.9 percent.

Pro forma classified revenues were up 9.2 percent in the eleventh period on 1.0 percent decline in ROP ad volume. On a constant currency basis, pro forma classified revenues would have increased 6.1 percent for November. Employment revenues advanced 17.3 percent, real estate revenues were up 12.3 percent, while automotive declined 3.7 percent compared to last year. On a constant currency basis, employment revenue would have increased 12.9 percent, real estate revenues would have been 9.0 percent higher while automotive would have declined
5.2 percent.

Pro forma local advertising revenues increased 4.7 percent on 1.7 percent decline ROP ad volume. In November, the performance of the company’s small and medium-sized advertisers in its domestic newspapers outpaced the revenue performance of its largest advertisers. In the U.S., across all products, local ad revenue gains were achieved in the department stores, furniture, health, financial and telecommunications categories while there was softness in the consumer electronics, entertainment, restaurant and home improvement categories. On a constant currency basis, pro forma local advertising would have increased 3.7 percent.

Pro forma national advertising revenues rose slightly on a slight decrease in ad volume. National volume at the company’s local domestic newspapers increased 2.6 percent in the period compared with the same interval in 2003. At USA TODAY, advertising revenues were
4.3 percent lower on a 10.6 percent decline in paid ad pages to 412 from 461. For the eleventh
period, at USA TODAY, strength in the entertainment, retail, pharmaceutical, and packaged good categories was more than offset by weakness in the technology, automotive, travel, telecommunications, and financial categories. For the year-to-date, USA TODAY’s paid pages numbered 4,329 versus 4,392 last year while ad revenues were 7.9 percent higher than last year.

Pro forma broadcasting revenues, which include Captivate, were up 8.4 percent in the period. Television revenues increased 7.5 percent in the period. National revenues were up
8.2 percent and local revenues increased 8.0 percent. Based on quarter-to-date results and pacings for December, television revenues are currently ahead of last year’s fourth quarter revenues in the mid to high teens.

In addition to the revenue and statistical summary, attached is a chart which shows the consolidated Gannett Online audience share for October from Nielsen//NetRatings. In October, Gannett’s domestic Websites had approximately 18.8 million unique visitors reaching 12.7 percent of the Internet audience.

The pro forma advertising and circulation revenue statistics include the results of Captivate (acquired in April 2004), NurseWeek (acquired in February 2004), Clipper Magazine (acquired in October 2003), the SMG (Newsquest’s Scottish Media Group) publishing business and the Texas-New Mexico Newspapers Partnership as if they had been owned in both years. Ad linage for Newsquest, Clipper and NurseWeek are not included in the ad volume statistics. Circulation volume numbers for Newsquest’s paid daily newspapers are included in the enclosed statistics, but volume from unpaid daily and non-daily publications is not included in the circulation volume statistics.

Prior to 2004, the company had included online revenues in the classified advertising revenue total but not in the specific classified categories of help wanted, automotive and real estate. Print and online ad revenues are now reported on a combined basis to calculate the percentage changes in these categories. Results for each period of 2003 have been reclassified to reflect this change.

Gannett Co., Inc. is a leading international news and information company that publishes 101 daily newspapers in the USA, including USA TODAY, the nation’s largest-selling daily newspaper. The company also owns more than 600 non-daily publications in the USA and USA WEEKEND, a weekly newspaper magazine. Gannett subsidiary Newsquest is the United Kingdom’s second largest regional newspaper company. Newsquest publishes more than 300 titles, including 17 daily newspapers, and a network of prize-winning Web sites. Gannett also operates 21 television stations in the United States and is an Internet leader with sites sponsored by its TV stations and newspapers including USATODAY.com, one of the most popular news sites on the Web.

Certain statements in this press release may be forward looking in nature or “forward looking statements” as defined in the Private Securities Litigation Reform Act of 1995. The forward looking statements contained in this press release are subject to a number of risks, trends and uncertainties that could cause actual performance to differ materially from these forward looking statements. A number of those risks, trends and uncertainties are discussed in the company’s SEC reports, including the company’s annual report on Form 10-K and quarterly reports on Form 10-Q. Any forward looking statements in this press release should be evaluated in light of these important risk factors.

Gannett is not responsible for updating the information contained in this press release beyond the published date, or for changes made to this press release by wire services, Internet service providers or other media.

Contact:
Jeff Heinz
Director, Investor Relations
703-854-6917
jheinz@gannett.com

GANNETT CO., INC.
REVENUE & STATISTICAL SUMMARY

                          Period 11 (November 1, 2004 - November 28, 2004)
                                                                         %
                             2004            2003          CHANGE     CHANGE
REVENUES:
Advertising:
Local                  $  196,614,000  $  187,800,000  $   8,814,000    4.7
National                   70,268,000      70,053,000        215,000    0.3
Classified                158,323,000     144,963,000     13,360,000    9.2
                        -------------   -------------   ------------   ----
Total Advertising      $  425,205,000  $  402,816,000  $  22,389,000    5.6

Circulation                97,556,000      94,892,000      2,664,000    2.8
Other revenue              35,992,000      36,162,000       (170,000)  (0.5)
Broadcasting               69,883,000      64,450,000      5,433,000    8.4
                        -------------   -------------   ------------   ----
Total Revenue          $  628,636,000  $  598,320,000  $  30,316,000    5.1
                        =============   =============   ============   ====

VOLUME:
Newspaper Inches:
Local                       3,391,554       3,450,127        (58,573)  (1.7)
National                      375,735         376,851         (1,116)  (0.3)
Classified                  4,526,716       4,574,253        (47,537)  (1.0)
                        -------------   -------------   ------------   ----
Total ROP                   8,294,005       8,401,231       (107,226)  (1.3)
                        =============   =============   ============   ====
Preprint Distribution
  (in thousands)            1,170,422       1,129,688         40,734    3.6
                        =============   =============   ============   ====

NET PAID CIRCULATION:
Morning (w/USAT)            7,143,014       7,192,265        (49,251)  (0.7)
Evening                     1,192,654       1,230,549        (37,895)  (3.1)
                        -------------   -------------   ------------   ----
Total Daily                 8,335,668       8,422,814        (87,146)  (1.0)
                        =============   =============   ============   ====
Sunday                      6,884,259       7,088,589       (204,330)  (2.9)
                        =============   =============   ============   ====


                          Year-to-Date through November 28, 2004
                                                                         %
                             2004            2003          CHANGE     CHANGE
REVENUES:
Advertising:
Local                 $ 1,893,271,000 $ 1,784,797,000 $  108,474,000    6.1
National                  718,198,000     668,380,000     49,818,000    7.5
Classified              1,906,587,000   1,707,222,000    199,365,000   11.7
                       --------------  --------------  -------------   ----
Total Advertising     $ 4,518,056,000 $ 4,160,399,000 $  357,657,000    8.6

Circulation             1,137,939,000   1,122,274,000     15,665,000    1.4
Other revenue             371,703,000     353,216,000     18,487,000    5.2
Broadcasting              767,668,000     674,414,000     93,254,000   13.8
                       --------------  --------------  -------------   ----
Total Revenue         $ 6,795,366,000 $ 6,310,303,000 $  485,063,000    7.7
                       ==============  ==============  =============   ====

VOLUME:
Newspaper Inches:
Local                      34,442,091      34,420,360         21,731    0.1
National                    3,846,335       3,720,876        125,459    3.4
Classified                 55,759,940      54,671,762      1,088,178    2.0
                       --------------  --------------  -------------   ----
Total ROP                  94,048,366      92,812,998      1,235,368    1.3
                       ==============  ==============  =============   ====
Preprint Distribution
  (in thousands)           10,463,801      10,155,633        308,168    3.0
                       ==============  ==============  =============   ====

NET PAID CIRCULATION:
Morning (w/USAT)            7,109,718       7,094,496         15,222    0.2
Evening                     1,210,502       1,241,002        (30,500)  (2.5)
                       --------------  --------------  -------------   ----
Total Daily                 8,320,220       8,335,498        (15,278)  (0.2)
                       ==============  ==============  =============   ====
Sunday                      6,874,823       7,032,798       (157,975)  (2.2)
                       ==============  ==============  =============   ====

Note: The operating results from the company’s newspapers participating in joint operating agencies, and which are accounted for under the equity method of accounting, are reported as a single amount in other operating revenues. Advertising linage statistics from these newspapers are not included above, however, circulation volume statistics for these newspapers are included above.

The above revenue amounts and statistics have been restated to include all companies presently owned including Captivate (acquired in April 2004), NurseWeek (acquired in February 2004), Clipper Magazine (acquired in late October 2003), SMG Publishing (acquired in April 2003) and 100% of the Texas-New Mexico Newspapers Partnership (established in March 2003). Captivate is a national news and entertainment network that delivers programming and full motion video advertising through wireless digital video screens in elevators of premier office towers. Captivate is included above in Broadcasting revenue. NurseWeek is a multimedia company with print publications focused on the recruitment, recognition and education of nurses. Clipper Magazine is a direct-mail advertising magazine company publishing over 345 individual market editions in 24 states, which are mailed to over 100 million American homes annually. SMG Publishing consists of three Scottish newspapers: The Herald, Sunday Herald and Evening Times; eleven specialty consumer and business-to-business magazine titles; and an online advertising and content business.

Newsquest (which includes SMG Publishing) is a regional newspaper publisher in the United Kingdom with more than 300 titles, including paid and unpaid daily and non-daily products. Circulation volume statistics for Newsquest’s seventeen paid daily newspapers are included above. Circulation volume statistics for Sunday Herald are included above in the Sunday statistics. Circulation volume statistics for Newsquest’s unpaid daily and non-daily publications are not reflected above. Advertising linage for Newsquest publications is not reflected above.

Circulation volume and advertising linage statistics for non-daily products, including NurseWeek and Clipper Magazine are not reflected above.

Certain online advertising revenues in 2003 have been reclassified to conform with the 2004 presentation. There was no effect on total revenues.

--------------------------------------------------------------------------
Gannett Online Internet Audience
October 2004

Nielsen//NetRatings

Home/Work Panel Combined

Unique Visitors Percentage Reach of
Per Month Internet Audience
Gannett Online 18,850,000 12.7%