Travel & Tourism

Looking to craft the perfect tourism marketing campaign? Read through our helpful tips and tactics to successfully promote your tourism business.

As consumers increasingly prioritize travel, it’s important to understand what matters to them. With concerns about inflation and the emphasis on relaxation, travel brands can better connect with audiences through tailored messaging across channels.

Luring and retaining guests entails more than providing comfortable lodgings and breathtaking vistas in the fast-paced and competitive hospitality landscape. If you want to increase bookings, a digital marketing strategy can help show off your resort’s distinctive appeal, resonate with your desired audience, and get heads in beds.

Watch and discover how Kate Cox, Marketing Coordinator for Cochise County Tourism and Economic Council, partnered with TEGNA’s KPNX in Phoenix for a marketing campaign to help this unique set of communities in the southwest corner of Arizona become a popular travel destination and attract visitors from all across the country.

It’s essential for hotels and resorts to create a cohesive marketing plan to better connect with potential customers. Learn more about the tactics to use alongside some examples here.

There’s a rise in hometown tourists, making it all the more important to market to locals taking vacations close to home. Watch as WWL’s Malik Mingo takes viewers to areas of New Orleans and how brands have benefitted from the halo effect and sponsored content.  

Digital marketing is an excellent way for casinos to attract new customers. Learn how to create an effective casino digital marketing strategy.

Casino advertising supports customer retention and drives new business. Learn how your business can maximize profits with these casino marketing ideas.

In the captivating realm of travel and tourism, where the allure of places near and far call out, the power of video advertising holds a remarkable sway.

Crafting the perfect creative for your ad campaign can be a challenging task. How do you know what your target audience wants to see?