Good News From Around the Industry: The Scoop on Sustainable Advertisers, The Rise of Contextual Advertising, and More!
Here’s what came across our desks this month:
Ad Age: The Top 5 Creative Campaigns You Need to Know About Right Now
AdExchanger: Here’s One Weird Trick From The ANA That Could Save You $20 Billion
Broadcasting + Cable: Young Consumers More Likely To Buy From Sustainable Advertisers: Viant Study
CNBC: Amazon Prime Day is Coming. Here’s How Sellers Can Boost Their Sales
The Conversation: Is it Finally Time to Ban Junk Food Advertising? A New Bill Could Improve Kids’ Health
Digiday: Elon Musk Says the Twitter Advertiser Exodus is All But Over
Marketing Brew: Why is Contextual Advertising on the Rise?
Marketing Brew: How Good Weird, A New Genderless Beauty Brand, is Courting Gen Zers
Marketing Dive: Chips Ahoy! Updates Marketing Recipe to Stay Relevant with Gen Z
New York Times: Revenge Spending Helped Push Prices Higher. The Trend Is Turning
PR Newswire: 78% of Digital B2C Marketers Say AI Helps Marketing, While 47% Responded That AI is Dangerous: Optimove Survey
Providence Journal: RI’s Pot Stores can now Legally Advertise. Get Ready for Billboards, Bus Wraps, and Radio Spots
QSR: How AI is Transforming Digital Marketing at Restaurants
Reuters: Twitter’s Head of Trust and Safety Says She Has Resigned
Wall Street Journal: PGA Tour Deal With LIV Golf Puts Sponsors on the Spot
Sound Good? Partner with TEGNA Today!
If you like what you’re reading, #TeamTEGNA would love to talk to you about how we can translate this good news into results for your brand. Let’s get in touch.
