Good News: Barbie’s Marketing Genius, Elon Musk’s Twitter Rebrand, A Controversial Car Ad, and More!
Here’s what came across our desks this month:
AdExchanger: The Advertising Industry Needs To Invest More In Hispanic Audiences
CMS Wire: A How-to Guide for Local Marketing
CNBC: How the Generative A.I. Boom Could Forever Change Online Advertising
Entrepreneur: Why Marketing Your Franchise Matters
Exchange Wire: Cracking the Code: Gen Z Engagement through Audio Advertising
Glenside Local: Why You Shouldn’t Cut Marketing Dollars During a Recession
Hollywood Reporter: Streaming Services Beware: A Crackdown Is Coming on “Cancellation Trickery”
Marketing Dive: Culture Wars Rage On, Forcing Marketers to Decide to Reevaluate or Retrench
MarketWatch: Twitter’s New Branding as ‘X’ is a Smart Move, Say These Marketing Pros
MediaPost: NewsGuard Launches ‘Made-For-Advertising’ Service In Response To ANA Study
MediaPost: Presidential Ad Cycle Spending-To-Date: Double 2020’s
New York Post: Car Ad Ordered to be Taken Down by Officials
Talk Business: How Marketing and Advertising Can Save Small Businesses
Toms’ Guide: Cutting the Cord was Supposed to be Our Cheap Future — Then Came the Price Hikes
TVNewsCheck: WTLV-WJXX’s Testimonial Promos Are ‘Show-Stopping’ Spots
TV REV: How Is Sound Used in Advertising?
