Year in Review: A Year of Good Partnerships with Great Results

At TEGNA, we’ve had a good year with great people. We’ve loved being in the good company of our partners as we work to build their brands through the power of local media.  Here are a few of the highlights of some of our favorite campaigns from 2021 including Meals on Wheels People, Mayblack Media Consulting, 1800GotJunk, TCBY, Audi, and By the Yard.

Meredith Cunningham Published: December 15, 2021

At TEGNA, we’ve had a good year with great people. We’ve loved being in the good company of our partners as we work to build their brands through the power of local media. Here are a few of the highlights of some of our favorite campaigns from 2021.  

KGW Serving Up Results with Meals on Wheels People 

Meals on Wheels People has partnered with TEGNA’s KGW for five years to help ensure its vision that no senior goes hungry or experiences social isolation. Using Broadcast, OTT, and TEGNA Attribution, the non-profit has been able to target donors and reach them no matter what screen they’re looking at. Better yet, these tactics have increased the average donation amount, and the creative produced has even won an Emmy. Click here to learn more.  

Empowering Agencies with Mayblack Media Consulting 

For 1-800-GOT-JUNK, broadcast television has proven to be a very successful medium. Watch as Kirk Black of Mayblack Media Consulting explains how his client uses TEGNA stations across the country to generate leads and deliver incredibly positive results. Click here to learn more.  

Driving Innovative Campaigns with Audi Wilsonville 

Being in the automotive industry is all about having that edge. In working with TEGNA, Josh Kampmann, General Manager of Audi Wilsonville, certainly has it. Watch as he shares how the auto dealer’s relationship with TEGNA has helped drive sales and deliver real, measurable results. Click here to learn more.  

WATN Serves Great Results with TCBY & Andy B’s Entertainment 

Upset with another media company, Traci Sanchez was looking for a good company to help grow her two businesses. When she met Brenda Tindle at TEGNA’s WATN in Memphis, Tennessee, it was love at first sight. Watch as the pair explains how their relationship has developed and how business blossomed as a result. Click here to learn more. 

Good Work: How By The Yard Generates Results with Quirky Commercials 

Find out how Leah Steidl with By the Yard, a small Minnesota family-owned business that creates maintenance-free outdoor furniture from recycled milk jugs, generates results with quirky commercials and a great partnership with KARE 11. Click here to learn more.  

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