TEGNA’s Marketing Solutions

Watch and discover how Kate Cox, Marketing Coordinator for Cochise Country Tourism and Economic Council, partnered with TEGNA’s KPNX in Phoenix for a marketing campaign to help this unique set of communities in the southwest corner of Arizona become a popular travel destination and attract visitors from all across the country.

The key to influencing audiences now resides in a brand’s skill of crafting advertisements that distinguish themselves from the masses, grab attention, and ultimately drive clicks. TEGNA’s Katie Yape, an expert in the dynamic field of digital advertising, is here to offer her tips to win the battle for consumer attention, and ultimately, capture clicks to increase ROI.

Halloween presents a unique chance for growing brands to connect with local audiences on a bewitching level. Whether you’re a seasoned brand looking to resurrect your approach or a newcomer eager to make a hauntingly memorable debut, this is the season to embrace the spine-chilling spirit and give your campaigns a ghoulish makeover.  

What does your brand need to know about the rebound in the travel and tourism industry? Tom Charno, Senior Consumer Insights Strategist at TEGNA, details key findings from our latest consumer insights e-book, Taking Off: Understanding Today’s Leisure Traveler.

Does your travel or tourism brand have a strong staycation marketing campaign? Learn how to build a staycation advertising strategy that drives results.

Luring and retaining guests entails more than providing comfortable lodgings and breathtaking vistas in the fast-paced and competitive hospitality landscape. If you want to increase bookings, a digital marketing strategy can help show off your resort’s distinctive appeal, resonate with your desired audience, and get heads in beds.

Casino advertising supports customer retention and drives new business. Learn how your business can maximize profits with these casino marketing ideas.

Digital marketing is an excellent way for casinos to attract new customers. Learn how to create an effective casino digital marketing strategy.

For advertisers, sports present a powerful opportunity to align brand messaging with moments of connectivity, fostering a lasting impact on engagement and loyalty.​ Here’s how your brand can get in on the action – from the Super Bowl to the Olympics, and the youth leagues in your local community.  

Cross-channel marketing is an excellent way for brands to communicate effectively with customers across different marketing channels. Learn more.