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Holiday Marketing 101: Combining Linear and Streaming TV is the Best Way to Send Season’s Greetings and Generate ROI image

Holiday Marketing 101: Combining Linear and Streaming TV is the Best Way to Send Season’s Greetings and Generate ROI

If you’re not combining linear and OTT, to quote Mr. Parker from A Christmas Story, “You’ll shoot your eye out, kid.”  

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    How to Build a Fun & Engaging Staycation Marketing & Advertising Campaign image
    Be in good company | Best Practice Tips | Broadcast | Digital | OTT | Travel & Tourism
    How to Build a Fun & Engaging Staycation Marketing & Advertising Campaign

    Does your travel or tourism brand have a strong staycation marketing campaign? Learn how to build a staycation advertising strategy that drives results.
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    Be in good company | Best Practice Tips | Broadcast | Digital | OTT | Travel & Tourism
    Proven Casino Marketing & Advertising Tactics

    Casino advertising supports customer retention and drives new business. Learn how your business can maximize profits with these casino marketing ideas.

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    Be in good company | Best Practice Tips | Broadcast | Digital | OTT
    Cross-Channel Marketing: The Ultimate Advertising Guide

    Cross-channel marketing is an excellent way for brands to communicate effectively with customers across different marketing channels. Learn more.

    9/8/23
    Tackling the Power of NFL Season Advertising image
    Be in good company | Broadcast | Digital | OTT | Sponsorships | Sports
    Tackling the Power of NFL Season Advertising

    NFL advertising is a great way to reach massive audiences with broadcast TV from opening kickoff all the way to Super Bowl Sunday. Learn more.

    8/24/23
    Creating a Successful TV Advertising Strategy image
    Be in good company | Broadcast | OTT
    Creating a Successful TV Advertising Strategy

    Accomplish your brand goals and drive business with an effective tv advertising strategy. Learn more.

    7/27/23
    The Power of the Halo Effect in Marketing image
    Be in good company | Best Practice Tips | Broadcast | Cause Marketing | Community | Digital | OTT
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    The halo effect can drastically improve brand perception and drive customer loyalty. Learn what it is and how this can be applied in your marketing campaigns.

    8/15/23
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    Be in good company | Broadcast | Digital | OTT
    The Ultimate Guide to Video Advertising

    Video advertising is a vital part of an effective content marketing strategy and can be used to achieve a number of marketing objectives. Learn more.

    7/27/23
    Stats to Jump-Start Your Olympics Advertising Game Plan image
    Best Practice Tips | Broadcast | Digital | OTT | Sports
    Stats to Jump-Start Your Olympics Advertising Game Plan

    While athletes compete for gold in Paris, where will your brand be? These eye-opening stats will prepare you to dive into the world of Olympics advertising and take home the gold for your brand. 

    7/27/23
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    OTT
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    Premium Video Content, Brand Safety, and Ad Fraud Prevention Remain Top Priorities

    7/20/23
    Tips & Strategies for Sports Advertising & Marketing image
    Be in good company | Broadcast | Digital | OTT | Podcasts | Sports
    Tips & Strategies for Sports Advertising & Marketing

    Aligning your brand with sporting content can be a valuable strategy for companies looking to engage with a loyal fanbase. Learn more about sports advertising.

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